Big Vape: The Rise and Fall of Juul
This series chronicles the high-drama, rags-to-riches journey of Juul, the controversial electronic cigarette company. Starting as a scrappy Silicon Valley startup led by two idealistic Stanford graduates aiming to improve the world, Juul transformed into a multi-billion-dollar tobacco company that ignited a youth addiction and lung disease epidemic.
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Big Vape: The Rise and Fall of Juul Season 2 is yet to be announced by Netflix

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BIG VAPE delves into the high-drama, rags-to-riches narrative of Juul, the contentious electronic cigarette company. What began as a scrappy tech start-up in Silicon Valley, founded by two idealistic Stanford graduates with dreams of making a positive impact, transformed into a multi-billion-dollar tobacco giant. However, this success came at a cost, as Juul unwittingly ignited an epidemic of youth addiction and lung disease.

Once hailed as the fastest-growing company in history, Juul's trajectory now serves as a cautionary tale. Based on TIME Health Correspondent Jamie Ducharme's book, "Big Vape: The Incendiary Rise of Juul," and directed by R.J. Cutler, this four-part docu-series unravels two decades of Silicon Valley innovation, influence, and madness. It provides insights into the spectacular downfall of the vaping device that came close to altering the course of history.

(Source: netflix.com)


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